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MY RESUME

David Valdés

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Professional info​

As an Industrial Engineer with over 15 years of proven success in sales management, I have delivered strong operating results to multinational organizations in Mexico and Latin America. I am recognized for my contributions to record-setting double-digit sales figures, territory start-ups and/or business expansions, distribution networking, and new account development. I possess a proven ability to lead sales teams to achieve revenue gains, and offer an in-depth understanding of the sales cycle process focused on growth initiatives and market share. Additionally, I am experienced in handling key and strategic accounts and have exceptional skills oriented toward success through a great multicultural business understanding.

I am practiced in implementing, leading, directing, and managing strategic Sales Plans for market positioning in a B2B environment. I have successfully managed Agents, Distributors, Channel Distributors, Sales Reps, and OEM accounts on territorial business expansion initiatives. I have experience in P&L Implementation, CRMs Oracle, and Sales Force. As a seasoned sales professional for the Food and Beverage, Healthcare, Oil & Gas, Automotive, and General Industry markets, I am well-equipped to drive business growth and success.

Work experience
 
Luminor UV Environmental
Regional Sales Manager, LATAM & Caribbean

March 2023 to actual

 

As the Regional Sales Manager for Latin America at Luminor UV, I am responsible for driving B2B sales in the region. I oversee and manage the sales team, ensuring that they meet and exceed their sales targets through effective sales strategies and client relationship management. Additionally, I am involved in identifying and pursuing new business opportunities, developing and implementing sales plans, and providing market insights and feedback to the leadership team. Through my leadership, I have been able to successfully grow the company's sales and revenue in the Latin American market.

 
Waterlogic Trading Ltd a Culligan Company
Latin America Regional Sales Director

September 2019 - March 2023

 

Responsible for managing B2B sales and commercial activities for Water Logic products in Latin America, as a leading global provider of drinking point-of-use water solutions. In charge of planning, budgeting, and overseeing the full sales cycle and channel growth program. Implementing plans to attain long-term business objectives and ensuring profitable operations in strategic markets.

Industrial Physics
Latin America Sales Director

Nov. 2016 - Jul. 2019

 

In charge of sales in Mexico and Latin America for testing instruments that analyze advanced physical properties and integrity of packaging materials within the Food and Beverage market. Developing sales strategies for the current 14 brands in 7 business units owned by Industrial Physics, building a distribution network, and positioning products strategically in the Latin market. 

 

 

Kliklok Woodman currently Syntegon
Mexico Business Development Manager

Oct.  2013 - Oct. 2016

 

Responsible for hands-on sales execution to key accounts in Mexico for packaging machinery. Positioning vertical and horizontal (cartooning top and end load) equipment in the Food Industry in Mexico. Planning and leading a strategy to increase presence in Mexico through a B2C approach. Managing territory for new account development and creating a consultative sales strategy for long-term relationships in the Mexican packaging market. 

 
Selecto Scientific currently Kinetico Water Systems
Mexico and Latin America Sales Manager

January 2010 - September 2013

Responsible for business development activities in Mexico and Latin America for water filtration products using nanotechnology. Creating and implementing strategies and tactics to meet goals, including the evaluation of a distributor-based business model. Conducting P&L analysis and implementation to align with sales and growth plans. Building relationships with end-users to position products with multinational Food and Beverage accounts. 

Cuno Fluid Filtration Division a 3M Company
Latin America Business Development Manager

March 2003 - July 2009

Responsible for positioning and selling Cuno Fluid Filtration systems for various industries, including Healthcare, Food & Beverage, Potable Water, Oil & Gas, Automotive, and Industrial Fluid Processing. In charge of business development for the Latin American North Region. Developing sales operation plans for all 3M subsidiaries in Latin America for the Cuno/3M Fluid Filtration division. Supporting the development and execution of the Growth Acceleration Plan (GAP) in key countries, focusing on strategic priorities for the next 10 years using Six Sigma methodologies. 

 

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Languages

Spanish (Native)

English

Skills
  • Sales Management

  • Business Development

  • Strategic Planning

  • Customer Relationship Management (CRM)

  • Key Account Management

  • Territory Management

  • Team Leadership

  • Sales Forecasting and Budgeting

  • Market Analysis

  • Competitive Intelligence

  • Negotiation and Closing Skills

  • Sales Analytics

  • Sales Process Improvement

  • Sales Training and Coaching

  • CRM Implementation and Optimization

  • Performance Metrics and KPIs

  • Cross-functional Collaboration

  • Contract Negotiation

  • Product Knowledge and Expertise

  • Multicultural Business Understanding

  • Excellent Communication and Presentation Skills

Advance Knowlege

CRMs

Sales Force

Oracle CRM On Demand

Dynamics 365

Education​
Universidad del Valle de México

Chemical Industrial Engineering​

 

Graduated 1992

Professional register No. 4042056

 

National Association of Sales Professionals

​2016 Certified Sales Professional

 

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